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Wolff Preparing to Divest Stake Pricing Mercedes Formula 1 Team at £4.6 Billion

Toto Wolff with Mercedes F1 team
Team Principal Wolff has led Mercedes to historic achievements in F1

Toto Wolff is engaged in final negotiations to offload part of his ownership stake in the Mercedes Formula 1 team.

This transaction estimates Mercedes at £4.6bn – a record for an F1 team – after the McLaren team were valued at £3.5bn in an adjustment to ownership structure in September.

Wolff, who holds a 33% stake of Mercedes F1, would sell a stake approximately 5%.

Wolff, aged 53 will remain as team principal and chief executive officer if the sale goes through.

Ownership Breakdown

The other shareholders in Mercedes F1 are Mercedes-Benz and industrial group Ineos, who each also own a third of the enterprise.

A Mercedes spokesperson stated: "We will be making no comment on this. The management structure of the team stays unaltered, and all three partners are dedicated to the ongoing success of the brand in Formula One."

Financial Growth

The deal signifies a substantial rise in value of Mercedes F1 since Ineos Group bought its share for £208 million in 2022.

The rise demonstrates the growth in market values of Formula 1 outfits recently due to the growing popularity of Formula 1 globally.

This trend was evident with the success of the F1 movie featuring Hollywood star Brad Pitt, which debuted last summer and earned more than $630m (£458m) at the box office.

The film represents Pitt's most successful film and the most successful sports film ever released.

Present Standings

Mercedes are second in the constructors' championship, behind McLaren Racing, with three races remaining this season.

Mercedes' primary racer British driver George Russell has won two of the 21 grands prix this year and is in fourth place in the individual standings after McLaren's Lando Norris and Oscar Piastri, and Red Bull Racing's Max Verstappen.

The team won a record eight straight team titles and seven driver championships, six for Lewis Hamilton and one by Nico Rosberg, from 2014 and 2021.

PL
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Paul Lane

A tech journalist specializing in UK innovation and digital transformation trends.

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